Hogan reached the height of his mainstream popularity in the mid-'80s as an all-American, working-class hero for the World Wrestling Federation, and he was notable in the late-'90s as Hollywood Hogan, the villainous leader of the New World Order in World Championship Wrestling.
Outside of professional wrestling, Hogan first gained national exposure when he appeared as Thunderlips in 1982's Rocky III with favorable reviews, but his starring role in 1989's No Holds Barred was widely panned on many critics' worst ten lists. Regardless, he continued as an actor and he starred in Suburban Commando in 1991, Mr. Nanny in 1993, TV series "Thunder in Paradise" in 1994, Santa with Muscles in 1996, and 3 Ninjas: High Noon at Mega Mountain in 1998.
Hulk Hogan starred in "Hogan Knows Best" on VH1 in July 2005 with his then-wife Linda, his daughter Brooke, and his son Nick, which featued Hogan attempting to fulfill his children's dreams of Brooke's musical success and Nick's professional racing career. In July 2008, the focus (and the name) of the show shifted into "Brooke Knows Best," and it revolved less around Hulk Hogan himself. This transition permitted Hogan to host "American Gladiators" on NBC in January 2008 and launch "Hulk Hogan's Celebrity Championship Wrestling" on CMT later that year.
In November 2009, Hulk Hogan announced a blockbuster deal with Total Nonstop Action in which he and Eric Bischoff would return to the wrestling world. Early speculation indicated that Spike TV was interested in pitting a Monday night wrestling program opposite of Monday Night Raw, which would have been reminiscent of the Monday Night Wars if both programs experienced increased ratings. TNA moved Impact! to Monday nights starting in March 2010, but by May 3, the decision was made to move it back to its Thursday timeslot. Most of Hogan's contributions to TNA (especially the removal of its trademark six-sided ring and rebranding the company to spotlight the term "wrestling") have been negatively received by many fans hitherto.
Regardless what Hogan himself does, Hulkamania remains a powerful force in the wrestling industry today based on the number of active wrestlers who grew up as Hulkamaniacs (most noteably, John Cena and Edge) and entered the business because of Hulk Hogan.