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Slactivism

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Slactivism (a.k.a. "slacktivism") is an unrecognized word that is the obvious combination of the words "slacker" and "activism." The practice of blending the meanings of two separate but applicable words by simply combining both words was popularized by the E&C Dynasty in early-2000.

The term applies to the often-pointless activities which boast support for a designated cause, yet it results in no money and no tangible action. Typically, the required actions take minimal effort to perform. Examples of "slactivism" include signing Internet petitions, wearing wristbands, placing a magnet on your vehicle, joining a Facebook group, or taking part in short-term boycotts such as Buy Nothing Day or Earth Hour.

For example, in January 2009, thousands of female Facebook users posted the color of the bra they were wearing to raise breast cancer awareness, despite the fact that the National Breast Cancer Awareness Month is in October (and it was not endorsed by the Susan G. Koman Breast Cancer Foundation). The benefits towards cancer research from these status updates were minimal at best.

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